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Contents: What's Inside This Issue

Cover Girl cover-girl-home

Nashville Star Hayden Panettiere is our March 2018 cover girl! Check out this issue to get the details on Hayden’s gorgeous golden hair and beauty tips.


MINI MAGAZINE Mini-Magazine-home

Take a first look at 2018’s best trendy makeovers!


Hot Hair Hot-Hair-home

Check out this season’s hottest cuts & colors from Italy!


Star Hairstyles Star Style

Your favorite star’s show off their gorgeous coifs!


Free Swag Free Swag!

We are giving away over $7,000 in free products this issue! Check out our Big Beauty Giveaway in the March 2018 issue to win.


Beauty Beat Beauty-Blog-home

Get these hot new products for all your beauty needs! Try something new today!


Birds Of Paradise /wp-content/uploads/2017/12/8.jpg

Aveda is making a difference with its latest philanthropic campaign with the National Audubon Society and Bird Life International.

   

America’s Beauty Show – 2017


CHICAGO, ILLINOIS—This year’s larger-than-life America’s Beauty Show (ABS) by Cosmetologists Chicago—an association of 14,256 salon professionals—hosted 82,109 gate admissions including salon owners, cosmetologists, colorists, nail techs, barbers, estheticians, exhibitor persons, models and media in Chicago’s beautiful lakefront facility, McCormick Place, the largest such center in the United States! Featuring 410 exhibits (375 domestic and 35 foreign), we knew we were in for quite the few days just checking and reporting on all the wonderful new and exciting happenings in our industry!

Not one but two! Yes, there were two ABS runways that featured incomparable artists like Chrystofer Benson, Nicholas French, Guy Tang, Sam Villa and more industry icons whose work has appeared on the pages of Sophisticate’s Hairstyle Guide over the years. On Monday, several hundred haircolorists immersed themselves in the half-day ColorFEST 2017 event featuring major color companies and colorists who presented the new color trends for the pros to bring back to their salons for their color-loving customers!

Sophisticate’s Hairstyle Guide and sister publication Sophisticate’s Black Hair were two of the media sponsors for The Beauty Changes Lives Experience on Sunday evening, held at Chicago’s world-famous Art Institute in the Modern Wing. Matrix co-founders Arnold and Sydell Miller received the 2017 Legacy Award at the fundraising event that helps support NextGen talent. Attendees received beautiful product-filled gift bags enhanced by the current issue of Sophisticate’s!

“Listen. Support. Connect.” is the required Domestic Violence/Sexual Assault training class for Illinois cosmetology license renewals, and was taken by thousands of salon pros and owners. The class taught the pros how to recognize symptoms of DV/SA and how to provide resources for their clients. From the latest in hair/makeup/skin/nails to doing good in the community through the industry—we must say, this was one amazing beauty show we will never forget!

Photography by Jordan Chollette/Chollette Made, Paul Weltich/Courtesy America’s Beauty Show, Lora Wintz and Bonnie L. Krueger

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