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Cover Girl

Taylor Swift is back and we just can’t calm down about it.

Mini Magazine

Star-approved styles to inspire your next look.

Hot Hair

Read up on what’s trending in color, products, styling and more.

Star Hairstyles

Try out a new look inspired by your favorite celeb!.

Free Swag

Snag these products while you can, they’re so fresh and so FREE.

Beauty Beat

Renew your routine with these amazing new products..

America’s Beauty Show

An exclusive look inside America’s Beauty Show!


Burnt Orange Opulence

Not only is the texture play of this mane super stylish, the color combination is what mane dreams are made of! Stylist Cheyenne Orozco, from JCPenney Salon in Yuma, AR, took brunette strands and dipped them in a vibrant blood-orange hue. Tresses were split into two large French braids that meet at the nape and fall in one voluminous fishtail braid. So cool!


Beauty Changes Lives

Sophisticates on the Scene