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Contents: What's Inside This Issue

Cover Girl cover-girl-home

Kylie Jenner is a hair trendsetter and style icon! Grab our October 2017 issue to see all her best mane moves!


MINI HAIR MAGAZINE Mini-Magazine-home

Check out these chic and stylish hair trends for 2018!


Hot Hair Hot-Hair-home

Meet the winning stylists from Aveda’s Instagram Challenge!!


Star Hairstyles Star Style

Get inspired by the hottest summer styles from your favorite celebs!


Free Swag Free Swag!

We’re giving away over $8,000 in fabulous beauty products! Go grab yours now!


Beauty Beat Beauty-Blog-home

Check out our top beauty picks and grab yours today. Your next beauty must have is here!


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Waves are always in style and JCPenney Salon has you covered on how to style them!

   

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Eden Sassoon’s Style


TV personality and daughter of legendary beauty icon Vidal Sassoon Eden Sassoon hosted the North American Hairstyle Awards, and before she hit the red carpet, Matrix Artistic Director and Celebrity Stylist Nick Stenson created her gorgeous textured mane look.

“When discussing Eden’s look we settled on something that made her feel most herself and reflected her free-spirited personality and modern Bohemian vibe,” shares Stenson. We embodied this with textured, sculpted waves and loose braids to frame her face, all the while keeping the look soft and beautiful to honor the princess-like Galia Lahav gown she wore.”

Here’s the step-by-step for Eden’s mane look…

1.  On damp hair, apply Biologe R.A.W. Smoothing Styling Milk to smooth. Blow-dry hair with a round brush.

2.  Once dry, apply Biolage R.A.W. Bodifying Styling Jelly for texture and grip. Create a center part and comb through hair. Mist with Biologe R.A.W. Texturizing Styling Spray before using a ¾-inch barrel curling iron to curl hair. Brush through curls to create a softer texture.

3.  Separate out one 2-inch section of hair on each side of the crown and braid; loosen before securing with a clear elastic band and pin into place.

4.  Mist locks with Biolage R.A.W. Frizz Control Styling Spray to tame any frizz.

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