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Contents: What's Inside This Issue

Cover Girl cover-girl-home

Highest-paid model Kendall Jenner is no stranger to the beauty world! Check out our cover girl’s best looks, hottest hairstyles and her makeup musts.


MINI MAGAZINE Mini-Magazine-home

See top-celebrities coifs in our Celebrity Glamour Hair Guide!


Hot Hair Hot-Hair-home

Get inspired to go bold with some serious color inspiration!


Star Hairstyles Star Style

The stars have definitely turned up the style notch!


Free Swag Free Swag!

This might be our most epic beauty giveaway yet! Check out our big beauty giveaway, on stands now in the February 2019 issue.


Beauty Beat Beauty-Blog-home

Wondering which products to test out? We’ve got what you need to start your new beauty routine off right!


Magical Holiday Looks /wp-content/uploads/2018/11/8.jpg

This holiday season, the right hair accessory can mean the difference between a look that’s naughty or nice—pick which one you want to be in our latest issue!

   

5 HAIRCOLOR MYTHS—FACT OR FICTION?


haircolor myths

Confused about haircolor? Global Redken Artist Sean Godard weighs in on some of the most popular haircolor myths to set the record straight. (Don’t know Godard’s work? That’s his gorgeous pink hue above, on model Chloe Norgaard!)

HAIR MYTH #1: “COLORING YOUR HAIR WILL LEAVE YOUR STRANDS DRY AND BRITTLE.”
Godard: Fiction! Colored hair has more shine and condition compared to uncolored strands. Generally, the only color that will make your hair feel dry and brittle is when using a lightener to strip the color.

HAIR MYTH #2: “CONSTANT HAIRCOLORING STRIPS AWAY SHINE.”
Godard: Fiction! Constantly coloring hair the same shade over time leaves the hair shiny and reflective. This is why Redken’s Shades EQ, a demi-permanent haircolor that delivers color, shine, and condition, is our best friend.

HAIR MYTH #3: “COLOR PROTECTING SHAMPOOS DON’T REALLY DO ANYTHING.”
Godard: Fiction! Do a swatch test using color-protective versus non-color protective shampoos and the results will be apparent. The UV filters and ceramides found in the shampoo’s formula are crucial for color protection.

HAIR MYTH #4: “HAIRCOLOR ADHERES BETTER TO FRESHLY WASHED HAIR.”
Godard: Fact! Let’s kill the myth that dirty hair is better. Fresh hair will color better with more even results, better gray coverage and increased longevity. “Dirty” hair is only good if you are going to be doing a global lightening with lightener. The natural oils will help protect the scalp from being agitated from the lightener.

HAIR MYTH #5: “IF YOU WASH YOUR HAIR WITHIN 24 HOURS OF COLORING, THE HAIRCOLOR WILL FADE DRASTICALLY.”
Godard: Fiction! Once the color reaches its maximum processing time, the chemical process stops, and yes, with continued shampooing it will eventually fade, but there will be no difference between waiting three hours or waiting 24 hours post-service.

Photo: Instagram.com/@seangodard.

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