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Contents: What's Inside This Issue

Cover Girl cover-girl-home

Pop star and actress Selena Gomez graces our April/May 2018 cover this issue! Grab a copy to get more info on Selena’s favorite makeup and hair tips.


MINI MAGAZINE Mini-Magazine-home

Get inspired by your favorite celebs mane transformations!


Hot Hair Hot-Hair-home

Pastels are the hottest hues for this season!


Star Hairstyles Star Style

Check out what the stars are doing with their stunning hair!


Free Swag Free Swag!

We’re giving away over $4,000 in free beauty products this issue! Check out our Big Beauty Giveaway in the April/May 2018 issue for a chance to win.


Beauty Beat Beauty-Blog-home

Looking for the latest must have beauty products? We’ve got them right here!


Light + Bright /wp-content/uploads/2018/02/8.jpg

How to play with platinum just in time for spring.

   

7 Must-Knows About Your Split Ends


 

Split ends—everybody gets them. Nobody wants them. Eufora International’s Creative Director and Celebrity Hairstylist Philip Carreon shares his go-to guide for how to beat split ends…

1. Yes, trims do help!
“It is true that once a hair splits on the ends the best cure is to trim the hair just above the split end. The split can move up the shaft making the hair weak and vulnerable if you don’t get to it in time. The splits can progress all the way up your entire hair length.”

split ends 2

Philip Carreon

2. No, trims don’t have to mean lost length.
“There are many ways to trim without taking off length. Don’t hold on to dead length that is only going to get worse. Remember; giving wellness to a dead man doesn’t bring him life back! Trimming smaller bits more often will keep your hair growing and healthy. It only takes a few weeks past your 5-6 week trim to start more splitting.”

3. Strengthen carefully.
“There are important things to know about strengthening your hair. Too much strengthening without a good balance of moisture can work against your goal to reduce split ends. Preventing splits in the first place is a must!”

4. Start your care at home. 
“Preventing split ends is your best recourse, so make sure you are using products that take care of your hair in between visits to the salon. Use a leave-in repair treatment, like Eufora’s Beautifying Elixirs Leave-in Repair Treatment, and spray directly on freshly washed ends before any other styling product. Use a hair masque once a week until you see improvement. Look for masks that contain vegetable proteins and amino acids that will boost the strength of your hair immediately, or a host of wellness essential oils loaded with antioxidants that will moisturize and soften the hair (try Eufora’s Beautifying Elixirs Moisture Masque). Remember–the longer you leave it in, the better!” 

5. Use more TLC if you color your hair. 
“Hand-painted bleach and high-lift color is so popular, and can leave the ends of the hair the lightest and the most damaged. Keep in mind, the ends of our hair are already the oldest hair and the most fragile.”

6. Use the right products.
“The most effective results come with a complete regime of a quality shampoo and conditioner, whether using for limp/flat hair or normal/coarse textures. Both will gently cleanse and rejuvenate the hair giving you a perfect balance of strength and moisture. I always recommend using a salon professional brand, like Eufora, because it comes with a recommendation from your stylist who can choose the shampoo and conditioner that is best for your hair type.”

7. You can disguise split ends.
“As a cosmetic styling fix, you can use a small amount of styling glaze to calm over fried hair and help to seal down static and flyaway ends. Work a small amount through towel-dried, clean hair prior to styling. After styling, from a distance, spray a shine mist to finished hair to add shine and reduce flyaway ends.”

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