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Cover Girl

Taylor Swift is back and we just can’t calm down about it.

Mini Magazine

Star-approved styles to inspire your next look.

Hot Hair

Read up on what’s trending in color, products, styling and more.

Star Hairstyles

Try out a new look inspired by your favorite celeb!.

Free Swag

Snag these products while you can, they’re so fresh and so FREE.

Beauty Beat

Renew your routine with these amazing new products..

America’s Beauty Show

An exclusive look inside America’s Beauty Show!


One Great Look: Coffee & Cream

Hair by Sheridan Holyoak
AVEsalon, Ogden, UT

This glamorous, ombré bob is the perfect coif upgrade. A volume-packed, asymmetrical cut is texturized with flirty, loose waves that amplify the mocha and French-vanilla-cream color combo.

Beauty Changes Lives

Sophisticates on the Scene