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Contents: What's Inside This Issue

Cover Girl cover-girl-home

Pop star and actress Selena Gomez graces our April/May 2018 cover this issue! Grab a copy to get more info on Selena’s favorite makeup and hair tips.

MINI MAGAZINE Mini-Magazine-home

Get inspired by your favorite celebs mane transformations!

Hot Hair Hot-Hair-home

Pastels are the hottest hues for this season!

Star Hairstyles Star Style

Check out what the stars are doing with their stunning hair!

Free Swag Free Swag!

We’re giving away over $4,000 in free beauty products this issue! Check out our Big Beauty Giveaway in the April/May 2018 issue for a chance to win.

Beauty Beat Beauty-Blog-home

Looking for the latest must have beauty products? We’ve got them right here!

Light + Bright /wp-content/uploads/2018/02/8.jpg

How to play with platinum just in time for spring.



mainSummer is here and Pravana and Sophisticate’s Hairstyle Guide are showing you how to achieve another hot look for the season — a braided upsweep that looks intricate, but is actually easy to create. Here’s the step-by-step…


1-21. Begin with straight, dry hair.

2. Apply NEVO Detail Shine & Define Polish to palms. Have your client lean their head all the way back. Smooth and contain all the hair back to create a sleek, high ponytail. NEVO Detail immediately smoothes and holds hair in place while adding extreme shine, the perfect tool when creating ponytails.

3-43. Divide the ponytail in half.

4. Braid each half of the ponytail.

5-65. Melt NEVO Lived-In in palms to add texture and grit to the braids. With product in hand, pinch and separate each braid to loosen.

6. Pull the first braid forward, across the parietal ridge and front hairline. Pin to secure.

7-87. Pull the second braid forward, across the parietal ridge and just behind the first braid.  Pin to secure.

8. Checking the balance, pin to secure. With a bristle brush, lightly brush loose pieces out around the front-side hairline using a bristle brush to deconstruct the crown of braids.


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