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Contents: What's Inside This Issue

Cover Girl cover-girl-home

Nashville Star Hayden Panettiere is our March 2018 cover girl! Check out this issue to get the details on Hayden’s gorgeous golden hair and beauty tips.


MINI MAGAZINE Mini-Magazine-home

Take a first look at 2018’s best trendy makeovers!


Hot Hair Hot-Hair-home

Check out this season’s hottest cuts & colors from Italy!


Star Hairstyles Star Style

Your favorite star’s show off their gorgeous coifs!


Free Swag Free Swag!

We are giving away over $7,000 in free products this issue! Check out our Big Beauty Giveaway in the March 2018 issue to win.


Beauty Beat Beauty-Blog-home

Get these hot new products for all your beauty needs! Try something new today!


Birds Of Paradise /wp-content/uploads/2017/12/8.jpg

Aveda is making a difference with its latest philanthropic campaign with the National Audubon Society and Bird Life International.

   

Texture Trends #HotHairstyles!


texture trends 1
Wella Professionals Global Creative Director Eugene Souleiman designed a wildly powerful tress silhouette with abundant texture for a recent runway show for desinger Esteban Cortazar. “Last season for this same show we braided the hair and when we took the braids out after the show, we liked the texture it created and wanted to bring that back this season,” shares Souleiman. “The soft organic textures and shapes were finished with a wet fringe; it’s as if the girl has just emerged from the humidity of the Amazon jungle and this contrast between wet and dry brings drama and modernity to the look.”texture trends 2

Get The Look:

1. Section the hair into three equal portions, ensuring that the hair is evenly distributed around the head.

2. Create three braids of equal thickness and weight and saturate with EIMI Dynamic Fix hairspray.

3. To quickly set the texture and create a defined shape to the curl, squash the braids between a flat iron.

4. texture trends 3Once dry and cooled, undo the braids and brush through with a bristle brush to create abundant volume. Spray with EIMI Dry Me to emphasize the texture.

5. Apply EIMI Shape Control mousse over the crown and work into hair so it looks “humid.” Rub the palm of your hand upwards against the grain of the hair to create a soft, broken texture.

6. To finish, create a unique shape to the front of each girl’s hair, using hair pins to secure areas and break up the fullness.

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