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Contents: What's Inside This Issue

Cover Girl cover-girl-home

Country sensation Carrie Underwood is back in action! With her new album Cry Pretty out in September, lets take a look at Carrie’s favorite mane moments that we adore in this issue.


MINI MAGAZINE Mini-Magazine-home

Get a hot new look this summer with mane inspiration from our special “Celebrity Style” section with your favorite hair stars!


Hot Hair Hot-Hair-home

The ‘80s are back with these gorgeous retro-inspired hairstyles by Sharon Blain and Peter Gray.


Star Hairstyles Star Style

Check out the easy, breezy tresses these hot celebs are rocking!


Free Swag Free Swag!

We’re giving away over $5,000 in hot beauty products and hair tools in our September 2018 issue! Grab a copy and enter our Big Beauty Giveaway for your chance to win big.


Beauty Beat Beauty-Blog-home

Get in the know and check out what’s new in beauty right now. Be ahead of all your friends with the latest and greatest hair and makeup products!


TURN IT UP! /wp-content/uploads/2018/06/RRR.jpg

Check out these fabulous hair transformations in the September 2018 issue. Get inspired to redo your ‘do with these stunning tress changes from the hair pros at Fantastic Sams!.

   

Texture Trends #HotHairstyles!


texture trends 1
Wella Professionals Global Creative Director Eugene Souleiman designed a wildly powerful tress silhouette with abundant texture for a recent runway show for desinger Esteban Cortazar. “Last season for this same show we braided the hair and when we took the braids out after the show, we liked the texture it created and wanted to bring that back this season,” shares Souleiman. “The soft organic textures and shapes were finished with a wet fringe; it’s as if the girl has just emerged from the humidity of the Amazon jungle and this contrast between wet and dry brings drama and modernity to the look.”texture trends 2

Get The Look:

1. Section the hair into three equal portions, ensuring that the hair is evenly distributed around the head.

2. Create three braids of equal thickness and weight and saturate with EIMI Dynamic Fix hairspray.

3. To quickly set the texture and create a defined shape to the curl, squash the braids between a flat iron.

4. texture trends 3Once dry and cooled, undo the braids and brush through with a bristle brush to create abundant volume. Spray with EIMI Dry Me to emphasize the texture.

5. Apply EIMI Shape Control mousse over the crown and work into hair so it looks “humid.” Rub the palm of your hand upwards against the grain of the hair to create a soft, broken texture.

6. To finish, create a unique shape to the front of each girl’s hair, using hair pins to secure areas and break up the fullness.

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