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Contents: What's Inside This Issue

Cover Girl cover-girl-home

Carrie Underwood is a hair trendsetter and style icon! Grab our November 2017 issue to see all her best mane moves!


MINI HAIR MAGAZINE Mini-Magazine-home

See how our favorite style icons where their hair and get inspired for 2018!


Hot Hair Hot-Hair-home

Check out the hottest boho-chic manes for 2018!


Star Hairstyles Star Style

Jump into the glamourous wave trend like your favorite stars!


Free Swag Free Swag!

Were giving away over $10,000 in must-have beauty products for our 39th anniversary! Try your luck!


Beauty Beat Beauty-Blog-home

We have some of the hottest products of 2017 in this issue. Get yours today!


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Sophisticate’s is celebrating our 39th anniversary! Check out our favorite covers!

   

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Texture Trends #HotHairstyles!


texture trends 1
Wella Professionals Global Creative Director Eugene Souleiman designed a wildly powerful tress silhouette with abundant texture for a recent runway show for desinger Esteban Cortazar. “Last season for this same show we braided the hair and when we took the braids out after the show, we liked the texture it created and wanted to bring that back this season,” shares Souleiman. “The soft organic textures and shapes were finished with a wet fringe; it’s as if the girl has just emerged from the humidity of the Amazon jungle and this contrast between wet and dry brings drama and modernity to the look.”texture trends 2

Get The Look:

1. Section the hair into three equal portions, ensuring that the hair is evenly distributed around the head.

2. Create three braids of equal thickness and weight and saturate with EIMI Dynamic Fix hairspray.

3. To quickly set the texture and create a defined shape to the curl, squash the braids between a flat iron.

4. texture trends 3Once dry and cooled, undo the braids and brush through with a bristle brush to create abundant volume. Spray with EIMI Dry Me to emphasize the texture.

5. Apply EIMI Shape Control mousse over the crown and work into hair so it looks “humid.” Rub the palm of your hand upwards against the grain of the hair to create a soft, broken texture.

6. To finish, create a unique shape to the front of each girl’s hair, using hair pins to secure areas and break up the fullness.

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